فایل ورد کامل فرآیند طراحی با ادغام DEMATEL و روش های ANP

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تعداد صفحات این فایل: ۱۳ صفحه

بخشی از مقاله انگلیسیعنوان انگلیسی:Design process by integrating DEMATEL, and ANP methods~~en~~

Abstract

Product design planning is typically carried out by assessments on product functions by considering customer demands. The connection between product series is an important factor which affects consumers’ subjective perception. To optimise a product design, the structural relationship between product functions was determined in this study by the DEMATEL method so as to weigh the market connections and the importance of a product’s influence. The analytic network process (ANP) method was also use to create product designs based on the market segmentation consideration. The mutual relationship obtained from the modularization during the development process of new product designs can be combined with the new product features obtained from the systematic grouping methods. Based on the results of the case study, the capability of developing innovative product series can be enhanced.

Introduction

The objective of this study is to satisfy the market demand for the product systematized design and to help a designer select the optimal product concept and assess related problems. It is expected to reduce the risk of having various products in a unified form while the market demand may possibly be neglected. This study aims at satisfying various customer requirements on the highly competitive market under limited time and resources. The most relevant design conceptual idea can be determined and a designer can effectively master the relationship between consumer needs and critical product series attributes. However, during the selection and assessment of design concepts, the subjective perception typically affects the selection and thus a designer may fail to make a clear and definite decision.

With the benefit of a strategic decision and assessment method by using the decision-making trial and evaluating laboratory (DEMATEL) approach, it is different from conventional multi-criteria decision making method which usually assumes that the criteria are independent of each other. Wu and Tsai [1] proposed that the DEMATEL approach can further help decision-makers confirm the causal relationships among designs and also proposed an evaluation method for the measurement and a strategic decision testing by DEMATEL. Tseng and Wu et al. [1,3] proposed to integrate different aspects of thinking into a single reason and influence. For combining with hybrid evaluation method of the strategic decision testing and assessment by the DEMATEL technique, Shen [2] used the ANP method to build related techniques for selecting models. Wu [7] combined the ANP method with the DEMATEL method based on solution packages so as to assist in the necessary assessments and selection of knowledge management strategies. In addition, the DEMATEL method can transform the relationship between a conversion factor and its standardisation effect into a visualized interpretive structural model. It can also serve as a standard method for determining the dependency or correlation between a factor and its effect. Tseng [3] proposed a mixed ANP method for the analysis from the dependency aspect. A strategic decision testing and assessment by the DEMATEL approach was used to clarify the correlation and the fuzzy set theory was used for the assessment of the uncertainty. The results justified the real effects on the assessment of samples and the analysis of the assessment results provided a definite assessment of the key standard management performance. Hsu [4] determined the key factors which affect designs and investigated the causal relationship between standard factors. Since a design problem involves a multi-criteria decision, he used a model which was created from the results of integrating the factor analysis and the DEMATEL method. The DEMATEL method is used for the simplicity and the visualization of the correlation between standards so as to make a decision. Yeh et al. [5] applied the DEMATEL method and the ANP method to the environmental and ecological factors to determine the relative weights of the related standards. Yang et al. [6] integrated the multi-objective decision model with DEMATEL and ANP so as to resolve some conflicting problems and tried to eliminate the risk of network engineering information being leaked. Their approach was verified to be able to reduce risks to an acceptable level.

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