پاورپوینت کامل Strategic Uses of IT 58 اسلاید در PowerPoint

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پاورپوینت کامل Strategic Uses of IT 58 اسلاید در PowerPoint

اسلاید ۴: Utilizing the InternetUse of the Internet has already set off a revolution in businessThe questions that remain are: Has the revolution ended, or Does an even larger revolution loomDoes IT still matter, andWhat sorts of strategic uses are companies making

اسلاید ۵: Strategic Use of Information SystemsWorking inwardImproving a firms internal processes and structureWorking outwardImproving the firms products and relationships with customersWorking acrossImproving its processes and relationships with its business partners

اسلاید ۶: History of پاورپوینت کامل Strategic Uses of IT 58 اسلاید در PowerPoint (1)Mid 1980s: end user computing (working inward)End user computing dept. to help employees learn about PCs and user computing languageLate 1980s: using IT to gain competitive advantage (working outward)e.g. Merrill Lynch cash account management, AA airline ticket booking

اسلاید ۷: History of پاورپوینت کامل Strategic Uses of IT 58 اسلاید در PowerPoint (2)1990s: reengineering business processes (inward again)Totally redesign how the enterprise operatedIntroduction of ERPMid-1990s: Internets potential becoming evidentThe technology was mostly used internally: intranetsImprove company processesPublish e-forms

اسلاید ۸: History of پاورپوینت کامل Strategic Uses of IT 58 اسلاید در PowerPoint (3)Late 1990s: e-business underwayBursting of the dot com bubbleIntegration of the Internet into how companies work has proceededEarly 2000s: emphasis on working acrossleveraging traditional operations by using the Internet to work more closely with othersLinking to suppliers, customers and other partners in ones value chain or business ecosystemStrike back of Brick-and-Mortar

اسلاید ۹: History of پاورپوینت کامل Strategic Uses of IT 58 اسلاید در PowerPoint (4)Mid 2000s: something has changedBeing used strategically:InwardOutwardAcross Some start questioning ITs ability to give companies a competitive edge but it is absolutely necessary for competitive parity.

اسلاید ۱۰: Whither the Internet Revolution (1)British Railway Revolution – the mania started in 1830s and experienced a crash in 184510 fold increase in 1910, 65 years after the crashDuring boom, great excitement and small companies flourishedAfter crash, glamour gone, business became serious and full of hard workIndustry became orderly and profits began to reflect real returnsInvestment frenzy for connection technology: race for space

اسلاید ۱۱: Whither the Internet Revolution (2)Revolution arises only after organization structure their activities around new technologiesWe are now in a period where organizations are re-architecting themselves around Internet technologiesTearing down old structures as they goReal gains will come when Internet technology adapts to organizations and peopleWhen the technology disappears and becomes part of lifeIt will be quiet compared to frenzy of 99/00 but many think it will be a giant revolution

اسلاید ۱۲: The Cheap RevolutionThe cost of data processing, storage and transport has dropped relentlessly$480 per MIPS in 1978 $50 per MIPS in 1985 $4 MIPS in 199510m$/GB in 1956 200,000$/GB in 1980 1 $/GB in 2003Cheap TechGoogle: runs on 100,000 cheap serversDellificationMoved from selling PCs to also selling servers, printers, storage devicesThe Cheap Revolution is occurring elsewhere:Labor – outsourcing to other countriesSoftware – Linux Vs. MicrosoftTelecommunications – Voice-over-IP

اسلاید ۱۳: Does IT Still Matter (1)IT Doesnt Matter – article by Nicholas Carr in Harvard Business Review May 2003What makes a resource truly strategic is not ubiquity but scarcityAs information technologys power and ubiquity have grown, its strategic importance has diminished.Being now available and affordable to all, IT has evolved from potentially strategic resources into commodity factors of production.

اسلاید ۱۴: Does IT Still Matter (2)Proprietary technologies VS. infrastructural technologiesProprietary technologyCan be owned by a single companyFoundation for long-term strategic advantageInfrastructural technologyHas more value when share than used in isolation, like railway, telegraph lineSuch technology can create a strategic advantage for an individual firm at the beginning of its buildout when it is expensive and risky

اسلاید ۱۵: Does IT Still Matter (3)IT is an infrastructure technology, like rail, electricity, telephone etc.IT, above all, is a transport mechanismIT is highly replicableIT is subject to rapid price deflationIT buildout is now much closer to its end than its beginningIT is neither proprietary or expensive

اسلاید ۱۶: Does IT Still Matter (4)when a resource becomes essential to competition but inconsequential to strategy, the risks it creates become more important than the advantages it providese.g. electricityManagement of IT should now focus more on risks and vulnerabilities than on opportunitiesGreatest risk: overspendingStudies of corporate IT spending consistently show that greater expenditures rarely translate into superior financial results. In fact, the opposite is usually true

اسلاید ۱۷: AssignmentWrite a review on IT Doesn’t Matter.

اسلاید ۱۸: ۱۳۲Strategic Use of IT in Business Emerging Network Business ModelsIntroduction

اسلاید ۱۹: Working Inward: Business-to-EmployeeStrategically using IT inside the enterprise still focuses on using Internet to improve business processesBuilding intranetsIntranets are private company networks that use Internet technologies and protocols, and possibly the Internet itself

اسلاید ۲۰: VPN Intranet

اسلاید ۲۱: Benefits of Using IntranetsWider access to company informationIntranets open-system architecture sign